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E-commerce Performance Marketing

Scale Your E-commerce Brand With Performance Marketing.

We help Pakistani eCommerce brands acquire customers and grow revenue through Meta Ads, Google Ads, creative testing, tracking and conversion optimization.

Meta AdsGoogle AdsCreative StrategyTrackingCRO
Performance That Can Be Measured
Real Numbers From Real Campaigns.
121x
ROAS โ€” Selected Campaign
140x
Highest Campaign ROAS
PKR 6.78M
Conversion Value โ€” Single Campaign
955
Conversions โ€” Single Month
Results shown are from selected campaigns and may vary by business, market and conditions.
Built For E-commerce Brands

Built For Brands That Are Ready To Grow.

We work with Pakistani eCommerce businesses that already have a product, a market and a desire to grow.

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Fashion & Apparel

Women's fashion, men's fashion, ready-to-wear, modest wear and more.

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Beauty & Skincare

Brands selling skincare, cosmetics, personal care and beauty products.

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Footwear & Accessories

Shoes, bags, watches, jewelry and other accessories.

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Lifestyle & Other D2C

Product-based businesses with an online sales model and room to scale.

The Real E-commerce Problem

More Ad Spend Doesn't Automatically Mean More Revenue.

A campaign can generate clicks and still fail to produce profitable growth.

Creative Fatigue

The same ads stop getting attention and performance declines.

Rising Acquisition Costs

Customer acquisition becomes more expensive as campaigns mature.

Poor Conversion Rates

Traffic reaches the store but too few visitors purchase.

Weak Tracking

Without reliable data, it's difficult to know what's actually driving sales.

Scaling Without Control

Increasing spend without a clear system can increase costs faster than revenue.

Our Approach

A Growth System Built Around Revenue.

We connect Meta Ads, Google Ads, creative, your store and tracking into a system designed to acquire customers and continuously improve performance.

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Audience
Right people at the right moment
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Creative
Message that stops and converts
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Meta + Google Ads
Core acquisition channels
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Store / Landing Page
Optimized for purchase
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Purchase
The measurable outcome
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Tracking โ†’ Optimize โ†’ Scale
Every important conversion measured

The goal isn't simply more traffic.

It's to turn more of the right traffic into customers โ€” profitably and predictably.

Get Your Growth Audit โ†’
Meta Ads For E-commerce

Turn Meta Into A Customer Acquisition Engine.

We build and manage Meta campaigns around your products, audience, creative and economics โ€” then continuously test and optimize based on actual performance data.

Explore Meta Ads for E-commerce โ†’
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Prospecting

Reach new potential customers using audience, creative and campaign strategies.

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Retargeting

Reconnect with shoppers who viewed products or showed purchase intent.

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Creative Testing

Test different hooks, formats, offers and messages to identify what drives action.

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Optimization

Monitor spend, purchases, CPA, ROAS and other meaningful signals.

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Scaling

Increase investment in campaigns that demonstrate strong performance.

Google Ads For E-commerce

Capture Customers Already Searching For What You Sell.

Google gives eCommerce brands access to high-intent shoppers. We use Search, Shopping and Performance Max campaigns to connect your products with people ready to buy.

Explore Google Ads for E-commerce โ†’
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Google Shopping

Put your products in front of relevant shoppers with product-focused campaigns.

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Performance Max

Use Google's inventory across multiple surfaces to find conversion opportunities.

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Search Ads

Capture high-intent searches related to your products, categories and brand.

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Brand Protection

Make sure customers searching for your brand find the right destination.

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Optimization

Analyze search terms, products, audiences and conversion data to improve efficiency.

Creative That Sells

Your Ads Need To Make People Stop, Care And Click.

Creative is one of the biggest variables in paid social performance. We develop and test different creative angles based on the product, audience, offer and campaign objective.

Talk To Us About Creative Strategy โ†’
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Hooks

Different ways to capture attention in the first few seconds.

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Product Angles

Show the product through different benefits, use cases and reasons to buy.

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Offers

Test promotions, bundles, discounts and value propositions.

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Formats

Test static images, carousels, videos, Reels and UGC-style concepts.

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Iteration

Use performance data to decide what should be tested, improved or replaced next.

Your Store Matters

Great Ads Can't Fix A Store That Doesn't Convert.

Paid traffic only creates an opportunity. Your website has to turn that opportunity into a purchase. We can help improve the store experience, landing pages and conversion journey.

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Shopify Development

Build or improve Shopify stores around usability, product discovery and conversion.

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Landing Pages

Focused landing experiences aligned with specific campaigns and offers.

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Conversion Optimization

Identify friction and drop-off points that may be reducing purchases.

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Product Pages

Improve product presentation, trust elements and calls to action.

Proven Results

Real Campaigns. Real Numbers.

Results depend on the brand, product, market, offer, budget and many other factors. Here are selected campaigns that demonstrate what performance-focused execution can achieve.

Google Ads 121x ROAS Pakistan
Google AdsFashion
121x ROAS
Women's E-commerce ยท Google Shopping
Ad SpendPKR 27.5K
Conversion ValuePKR 3.35M
Conversions536
View Results โ†’
Google Ads 51x ROAS Pakistan
Google AdsFashion
51.82x ROAS
Fashion Brand ยท Mar 2025
Ad SpendPKR 131K
Conversion ValuePKR 6.78M
Conversions955
View Results โ†’
Google Ads 140x ROAS Pakistan
Google AdsHighest ROAS โญ
140x ROAS
Fashion Brand ยท Feb 2025
Ad SpendPKR 3.4K
Conversion ValuePKR 477K
View Results โ†’
Results shown are from selected campaigns and may vary by business, market and conditions.
Why Echo Media

We Focus On The Numbers That Move The Business.

Performance First

We focus on measurable business outcomes โ€” revenue, ROAS and orders โ€” instead of vanity metrics.

Strategy + Execution

Strategy is only valuable when it is translated into campaigns, testing and continuous action.

Full-Funnel Thinking

We consider the journey from ad impression to landing page to purchase โ€” not just the campaigns.

Continuous Optimization

Campaigns are analyzed, tested and improved instead of being left running on autopilot.

Data + Experience

We combine platform data with practical experience from real Pakistan eCommerce campaigns.

Direct Communication

Clear communication, straightforward reporting and a consistent focus on what actually matters.

Our Process

A Simple Process. Focused On Growth.

01
Audit

We review your store, advertising accounts, tracking, funnel and current growth opportunities.

02
Strategy

We develop a strategy around your products, audience, goals, budget and economics.

03
Launch

We implement campaigns, tracking and the required conversion infrastructure.

04
Optimize

We analyze performance, test new ideas and improve what isn't working.

05
Scale

Once we identify repeatable opportunities, we work toward scaling them responsibly.

A Better Fit

The Best Results Start With The Right Foundation.

Paid advertising works best when the product, offer, margins, website and fulfillment can support growth.

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Product

A product people actually want and a clear reason to buy it.

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Economics

Healthy enough margins and customer economics to support paid acquisition.

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Operations

Inventory, fulfillment and customer service capable of handling additional demand.

If the foundation is strong, our job becomes finding and scaling the opportunities.

FAQ

Questions E-commerce Brands Usually Ask

We primarily work with Pakistani product-based eCommerce brands that already have a product, a functioning sales operation and a goal of growing through paid acquisition.
Yes. Meta Ads and Google Ads are our core paid acquisition channels for eCommerce brands. Depending on the business, we may use one or both as part of the overall strategy.
Yes. We can audit existing accounts, identify opportunities and build from the data already available rather than starting blindly from scratch.
No. ROAS depends on factors including product, pricing, margins, demand, website conversion rate, creative, competition, tracking and market conditions. We focus on structured testing, optimization and measurable improvement.
There is no universal number. The appropriate budget depends on your product economics, existing sales volume, goals, market and ability to fulfill demand. We can recommend a starting range after reviewing the business.
Some campaigns can generate data quickly, but meaningful optimization requires enough conversion data and testing. We avoid promising a fixed timeframe because every account and business is different.
Ready to Grow?

Let's Find Your Biggest E-commerce Growth Opportunity.

Get a free review of your advertising, store and conversion journey. We'll identify where you may be losing opportunities โ€” and where there may be room to grow.

Or ๐Ÿ’ฌ WhatsApp Us directly โ€” we reply fast.